Emirates Airlines has unveiled a new signature livery for its fleet — the third iteration of the carrier's official aircraft brand colours and as the UAE's international airline since 1985.
Sir Tim Clark, president of Emirates Airlines, noted that the distinctive livery of the world's largest international airline, Emirates, has undergone a refresh.
"Aircraft livery is the most instantly recognisable brand of real estate for any airline. It's a visual representation of our unique identity, something we wear proudly and display in all the cities we fly to around the world," Clark said.
"We're refreshing our livery to keep it modern without losing the key elements of our identity, such as the UAE flag on our tailfin and the Arabic calligraphy," he added.
The first aircraft to sport Emirates' newest livery is A6-EOE, an Airbus A380, which has rolled out of Emirates Engineering after its makeover.
Its first deployment was to Munich on March 17 as flight EK51.
Emirates said the new livery would be gradually applied across the rest of the existing Emirates fleet, with 24 aircraft, including 17 Boeing 777s, expected to sport the refreshed livery by the end of 2023.
All new Emirates aircraft, from the first Airbus A350 entering the fleet in August 2024, will be delivered in this new livery.
